Paid/SEO Specialist: Johannesburg
Salary: Market Related
Job Type: Permanent
Sectors: Hospitality Marketing
Reference: 117676
Vacancy Details
Employer: Hollywoodbets
Join Hollywoodbets' Purple Team and be part of one of South Africa’s most successful brands. With roots in Durban, we have expanded across Africa and the UK, and we are poised for further growth. Help us broaden our global presence and tackle upcoming challenges.
We seek a Paid/SEO Specialist for our Bryanston, Johannesburg office. Are you ready to become our newest Purple Star?
The successful candidate will develop, implement, and optimize paid search campaigns and SEO strategies to drive traffic, enhance visibility, and achieve business objectives. The ideal candidate will have a strong knowledge of search engine marketing (SEM), proficiency in various advertising platforms, and a proven track record in paid search and SEO.
With Hollywoodbets, you will:
- Be part of a dynamic, goal-oriented team focused on innovation and success.
- Embrace the challenges of a fast-paced industry.
- Enjoy growth opportunities for career advancement.
You Bring:
- 1-2 years of PPC and SEO experience.
- A degree or diploma in Marketing, Digital Technologies, or a related field is a plus.
Responsibilities:
- Develop, manage, and optimize paid search campaigns on platforms like Google Ads and Bing Ads.
- Write targeted ad copy to meet campaign goals.
- Track and analyze campaign performance, providing regular reports to stakeholders.
- Optimize keywords and run A/B tests to enhance CTR and conversion rates.
- Implement bid strategies to maximize ROI.
- Stay updated on industry trends and adjust strategies accordingly.
- Manage budgets and collaborate with marketing, design, and analytics teams.
- Ensure compliance with advertising policies and optimize SEO strategies, including link building and site architecture.
What You Bring to the Team:
- Strong reporting and technical skills.
- Ability to implement effective marketing strategies.
- Determination to deliver results despite challenges.
- Expertise in lead generation and project management.
- Strong problem-solving and creative thinking skills.
DEADLINE: Feb 13, 2025
Let me know if you need assistance.